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UPDATE to “Here’s What They’re Saying” – More Third Party Endorsements

Earlier this month, I suggested that an effective way to ensure that you’ve conducted a thorough due-diligence search in deciding which cruise line to purchase is to review what impartial and objective third-party sources are saying about Azamara Club Cruises.

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Here’s What They’re Saying – The Value of Third Party Endorsement

As a consumer, I understand your want to turn over every stone before making a decision about which cruise line to purchase. What will the experience be? How can I be sure in my decision? How can I ensure that my due-diligence is meaningful?
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What’s New at Azamara Club Cruises

Dear Azamara Club Cruises Followers: What’s new at Azamara Club Cruises?

Larry Pimentel, CEO & President, and Edie Bornstein, VP Sales & Marketing understand the remarkable way in which social media has changed forever the way prospective and returning Azamara Club Cruises patrons are making their purchase decisions.

They understand the uncomfortable feeling you get in your “gut” when you’re reading two conflicting posts at the same time on a message board. You’re confused – in psychology, it’s called “cognitive dissonance.” Further, they realize you’re searching the web to reduce your perceived risk when making a vacation decision. You don’t want to make a mistake – what will be the possible consequences from my decision?  Is there a way for me to avoid and/or to reduce them?

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